Joseph
Founder, Currensci
I started Currensci because buying a product should not require opening twenty tabs, decoding marketing claims and still wondering whether two apparently similar products actually do the same thing.
Currensci is my attempt to make that decision more exact.
I research and write about the parts of product comparison that are easy to flatten into a headline: exact model identity, programme limits, standardized specifications, missing evidence and the difference between a feature being advertised and a capability being established for the exact product.
The first public category is UK washing machines.
How I research Currensci guides
For factual claims, I prefer primary and authoritative sources such as UK Government information, legislation, regulatory documentation and exact manufacturer manuals or official support material.
I try to keep three things separate:
- what the source actually establishes;
- what Currensci can reasonably infer from it;
- what remains unknown.
If a material fact cannot be established strongly enough, I would rather leave it unresolved than fill the gap with a nearby model, a retailer assumption or an invented average.
Currensci’s public guides are research and analysis, not claims of laboratory testing. Where Currensci has not physically tested a product, the page should not imply that it has.
I review and approve the final public article and take responsibility for what is published under my byline.
Why Currensci exists
The aim is not to produce a universal “best product” list.
A better buying decision starts with what a person actually needs, establishes what an exact product can and cannot evidence, preserves uncertainty, and only then moves toward comparison and money.
That is the approach behind Currensci and its underlying Pound for Pound research.